Neuroscience 101: Why We Binge on Social Media

Neuroscience 101: Why We Binge on Social Media

  • Cool+
  • Primary
  • Secondary
  • Science
  • Biology
  • Social
  • Mental Health
  • ...

Course Summary

Social media isn’t just designed to be fun, it’s designed to capture and hold our attention. Join us as we discuss bingeworthy content with Dr Michael Hewitt-Gleeson, how this impacts our students, and how we can use these concepts to prompt student engagement.

Other courses with Micheal Hewitt Gleeson:

Video transcript

I'm Micheal, Micheal Hewitt Gleeson, in this series about why do we binge on TikTok, we're going to be unpacking not only the way TikTok helps us binge but what is it about the human brain that makes us binge. How does TikTok become so bingeworthy?

You will learn:

  • what is binging, and why we do it
  • how information and misinformation go viral
  • the role of novelty in capturing interest.

Course time:

This course is expected to take between 30 to 45 minutes. Perfect for after work or during a spare period. You will have ongoing access via your user dashboard.

Accreditation:

This course is mapped to the Australian Professional Standards for Teachers.

  • 1.1 Physical, social and intellectual development and characteristics of students
  • 1.2 Understand how students learn
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Course Content

Neuroscience 101: Why We Binge on Social Media

Neuroscience 101: Why We Binge on Social Media

01.
Introduction
02.
How can social media be addictive?
03.
The truth market
04.
How truths spread
05.
Attention: The gateway to the brain
06.
Bingeworthy content and limbic games
07.
The Bingeworthy Scale
08.
Wombats and word of mouth
09.
Wombating examples that went viral
10.
TikTok: The app’s-eye view
11.
Reflection
12.
Congratulations

Course Instructor

Dr. Michael Hewitt-Gleeson is an Australian Vietnam Veteran, author, cognitive neuroscientist, and lecturer. He co-founded the School of Thinking in New York in 1979 with Edward de Bono. School of Thinking lessons are exported to over 43 countries every day and have reached over 80 million people worldwide since 1979. During his time living and consulting in New York, the United States government described Dr Hewitt Gleeson as a “national asset”.

Dr Michael Hewitt-Gleeson was honoured as a Melbourne Ambassador by the Premier of Victoria and appointed as a Visiting Academic Fellow in Innovation Thinking at LaTrobe University. He is also an advisor on Leadership and Learning to Melbourne Grammar School. Dr Hewitt-Gleeson’s School of Thinking has disseminated over half a billion lessons since 1979.

Frequently Asked Questions

Can I log this PD with my states teaching authority?

Yes! Our courses are mapped to the Australian Professional Teacher Standards (AITSL), and your completion can be logged as elective PD hours with your state's teaching regulatory authority. To do this, grab your certificate of completion from your personal dashboard once the course is complete.

How long will this take to complete?

This course is expected to take between 30 to 45 minutes. Perfect for after work or during a spare period. You will have ongoing access via your user dashboard.

Will I get proof of completion?

You will get a Cool.org certificate when you finish to prove that you have completed this course. You can access this certificate (and your course progress!) anytime via your personal dashboard.

Is this course accredited?

This course is mapped to the Australian Professional Standards for Teachers.

1.1 Physical, social and intellectual development and characteristics of students
1.2 Understand how students learn

Who are the instructors?

This course is designed in consultation with teachers, principals, psychologists, counsellors, scientists, and all manner of experts in the education field.

Cool.org's curriculum team continually reviews and refines our resources to be in line with changes to the Australian Curriculum and best educational practice, so you can be sure your learning is at the cutting edge of education theory.

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