National Recycling Week - Rethinking Advertising

National Recycling Week - Rethinking Advertising

Lesson 2 of 3 in this unit

  • Secondary
  • Year 9 - 10
  • English
  • Technology
  • Information and Communication Technologies
  • Economic
  • Industry, Innovation and Infrastructure
  • ...

Lesson summary

In this lesson, students explore the impacts of peoples consumer habits and desire for new products. They will learn that our personal resource use can have effects on places and environments throughout the world.

Learning intentions:

Students will...

  • recognise the persuasive power of advertising and some of the tactics used in advertising
  • understand that these tactics can be used to inspire people to consume less instead of more
  • share their experiences and inspire others to take action.

Lesson guides and printables

Lesson Plan
Student Worksheet
Teacher Content Info

Lesson details

Curriculum mapping

Australian Curriculum content descriptions: 

Year 9 English:

  • Analyse how the construction and interpretation of texts, including media texts, can be influenced by cultural perspectives and other texts (ACELY1739)

Year 9 Economics and Business:

  • How and why businesses seek to create and maintain a competitive advantage in the global market (ACHEK041)
  • Reflect on the intended and unintended consequences of economic and business decisions (ACHES049)

Year 10 English:

  • Analyse and evaluate how people, cultures, places, events, objects and concepts are represented in texts, including media texts, through language, structural and/or visual choices (ACELY1749)

Year 10 Economics and Business:

  • Factors that influence major consumer and financial decisions and the short- and long-term consequences of these decisions (ACHEK053)
  • Reflect on the intended and unintended consequences of economic and business decisions (ACHES061)

Year 9 & 10 Design and Technologies:

  • Critically analyse factors, including social, ethical and sustainability considerations, that impact on designed solutions for global preferred futures and the complex design and production processes involved (ACTDEK040)

Syllabus Outcomes: EN5-7D, EN5-8DD&T5.3.1, D&T5.3.2C5.2, C5.3, C5.4, C5.5

General capabilities: Information and Communication Technology (ICT) capability, Critical and creative thinking, Personal and social capability, Ethical understanding

Time needed: 60+ minutes – this activity can be extended over several sessions

Resources required


This lesson is designed to build students’ competencies in the following skills:

  • communication
  • collaboration
  • creativity
  • critical thinking
  • problem solving

Additional info

Planet Ark’s National Recycling Week started in 1996 to bring a national focus to the environmental benefits of recycling. This highly regarded annual campaign continues to educate and stimulate behaviour change by promoting kerbside, industrial and community recycling initiative. It also gives people the tools to minimise waste and manage material resources responsibly at home, work and school. In partnership with Planet Ark, we have developed lessons from early learning through to year 10 to help educators bring these important topics into the classroom.

National Recycling Week is held in the second week of November each year but you can recycle all year-round with these lessons which were designed to be used at any time. Click here to find out more about National Recycling Week and the Schools Recycle Right Challenge. 

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  • Lesson 1 of 3
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National Recycling Week - less stuff, more happiness?

  • Secondary
  • Year 7 - 10
  • Science
  • Humanities and Social Sciences
  • Geography
  • Economic
  • Industry, Innovation and Infrastructure
  • Lesson 3 of 3
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National Recycling Week - Collaborative Consumption Project

  • Secondary
  • Year 7 - 10
  • Humanities and Social Sciences
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  • Sustainability
  • Economic
  • Design Thinking
  • Industry, Innovation and Infrastructure
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