SugarByHalf - Analysing Advertising

In this lesson, students will learn new skills that will allow them to critically consider the messages conveyed in visual advertising.

They will note their first impressions of a printed advertisement, then take part in a jigsaw classroom activity to build their knowledge of persuasive techniques used in advertising. Students will then apply their new understanding to their analysis the printed ad. They will use their new skills to subvert the message of a printed advertisement using words or images, then engage in a reflection activity to consider how applicable the learning in the lesson is to their everyday lives. 

We’ve taken elements of this lesson and adapted them for remote learning. You can find these activities here and here.